Knight Riders group to buy an ownership stake in USA-based Major League Cricket
Knight Riders group will buy an ownership stake in the newly launched USA-based Major League Cricket, which is expected to kick off in 2022.
Knight Riders group are the pioneers who took ownership in franchise cricket across various T20 leagues around the game. They own Kolkata Knight Riders in IPL and Trinbago Knight Riders in CPL. They spilled seeds on this concept of owning teams in different T20 leagues.
The company owned by Bollywood actors Shah Rukh Khan and Juhi Chawla along with her husband Jay Mehta will extend their shadow in the newly proposed USA-based Major League Cricket. But here the company will have a different role. They will not be owning a franchise. They will take the role of consultants to help USA Cricket run the six-team T20 league.
The league is expected to kickstart in 2022. “In the IPL or the CPL, you own a franchise, and that’s all you own and operate, whereas in the case of the MLC you have a stake in the league”, Venky Mysore, CEO and managing director of the Knight Riders, said.
“Lots of people say we are the only global brand in T20 cricket, and we take a lot of pride in that. That was always our vision. The IPL is for two months, and maybe a month leading up to that, but what do you do to keep your brand alive for the rest of the year. The vision is to build the business at a global level, and own two, three, four, five franchises around the world, and build them on the mother brand of Knight Riders,” he added.
The proposed T20 league will serve as a key thing in growing the game in the United States of America. From time to time there were proposals for T20 leagues in the country. But all the proposed leagues halted at one stage due to various reasons.